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5 steps to successfully sell a business
It shows again and again, the best buyers do not plan any acquisitions. Finding them requires active market research. A passive selling process only finds buyers who are interested in a quick return only. Our active approach has been proven successful many times and is applied for all our clients. Tof ind out more, call us on +49 (0)221 5694-457 or arrange your free review today.
1. The comprehensive project brief
2. Exhaustive Market Research
3. Prospect Generation
4. Qualification and Bidding
5. Concluding the Deal
1. The comprehensive project brief
We work with you to create a comprehensive Sell Your Business brief, thinking laterally and beyond the obvious. The brief covers all aspects of your business including client base, products and services, market place, financials, purchaser profiling.
2. Exhaustive Market Research
Our highly skilled research team identifies in average 230 potential buyers from our several million strong international company database. The nature of many buyers is often a surprise to a seller. At this stage it is vital to look at complimentary buyers, not just competitive and possibly from overseas, not just from the Germany.
3. Prospect Generation
This step is unique. Our consultants contact, in strictest confidence, every prospective purchaser. The objective is to generate face-to-face meetings with multiple prospective purchasers to create an atmosphere of competition. There are no valuations at this stage.
4. Qualification and Bidding
Our team will vet and qualify each prospect. It is at this stage that one of our highly experienced 'senior negotiators' is called in. The senior negotiator will talk in greater detail with between 7-10 prospective buyers. Some of these will be eliminated from the deal. We typically receive 3 to 5 serious bids of which 2 to 3 are normally worth progressing.
5. Concluding the Deal
We continue to handle the negotiations. We manage the due diligence process that ensures the buyers know that what they believe they are buying is what they really are buying. We ensure the business purchaser knows that the seller still has alternatives, because choice impacts on the speed and price of the business sale. Our teams work hard up until closure to get you the best 'deal' possible.
If you plan to sell your business or simply want to find out more, arrange your free review today, or call us on +49 (0)221 5694-457.
